Media and Humanitarian Action - Approaches and Challenges

Objectives
Explain the media landscape (global & local) and the opportunities and challenges it presents to humanitarian organisations
• Analyse the impact of the digital media revolution
• Apply a media mapping tool and craft messages for the media
• Develop critical analysis of the influence and power of the media and the benefits of proactive media relations
• Reflect on the ethical dimensions of the relationship between journalists and humanitarian actors and of the production of news by the later
Audience
Professional in humanitarian action who wishes to improve competencies in communications and media relations
Communication professional wishing to develop understanding of the humanitarian sector
Programme
Journalists-Aid Actors Interactions • The Use of Digital Media • Effective Oral Communication • Making Humanitarian News • Radio Interview • Traditional Media: Between independence and instrumentalisation • TV Interview • Management of a Crisis Communication: Press conference
Director
Prof. Doris SCHOPPER, Geneva Centre for Education and Research in Humanitarian Action (CERAH), a joint Centre of the University of Geneva and the Graduate Institute of International and Development Studies (IHEID), Geneva
Co-ordinator
Jean-Marc BIQUET, CERAH

Duration
30 April - 4 May 2018
1 week
2 ECTS credits

Application deadline
2 weeks before the start of the course

Registration fee
CHF 1'500.-
Chèque formation se renseigner

Information
CERAH
+41 (0)22 908 45 33
cerahgeneve(at)unige.ch


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