Short course Luxury Digital Law Seminar Series 2020
Next session: 17 December 2020: Marketing Shifts in the Digital Age: Social Media and Influencers
Five-webinars initiative focusing on current issues related to the luxury industry and its digital expansion. The Series addresses hot topics such as Branding Luxury in the Digital World, E-Commerce and Virtual Reality, Blockchain and Intellectual Property, Artificial Intelligence and Privacy.
Information
Period
22 October 2020 - 17 December 2020Language
EnglishFormat
Distance learningRegistration
Registration deadline
19 November 2020Fees:
Registration Fees
Single webinar (for individual participant): CHF 100
Special rates available for groups of more than 5 participants (contact us for inquiries)
* Registration for each individual webinar will close one day before the date of the event; registration for the remaining two webinars will close on 3 December 2020.
**Early registration is recommended.
Audience
Learning outcomes
At the end of the programme, participants will be able to:
- understand the issues of digital law that are covered and will be discussed in the sessions
- use the knowledge gained in the sessions and apply it to their own professional fields
- use the knowledge gained in the sessions and apply it to make decisions and judgments in their own professional fields
Programme
5 modules:
- Branding Luxury in the Digital World: Opportunities and (Legal) Challenges
- E-Commerce and Virtual Reality: The Solution to Navigating Turbulent Times?
- Securing Intellectual Property with Blockchain: A Case Study
- Artificial Intelligence, Data and Privacy: What Impact for the Luxury Industry?
- Marketing Shifts in the Digital Age: Social Media and Influencers
Director(s)
Prof. Jacques DE WERRA et Prof. Irene CALBOLI, Faculty of Law, University of Geneva
Coordinator(s)
Date(s)
Planning
15.30 to 17.00 CEST
Moderators
Irene Calboli, Academic Fellow, University of Geneva; Professor, Texas A&M University
Jacques de Werra, Professor and Director, Digital Law Center, University of Geneva
Panelists
Philippe Meyer, Deputy Digital Marketing Director, Richemont Group
Eleonora Rosati, Associate Professor, Stockholm University; Of Counsel Bird & Bird, Milan and London
Felicitas Morhart, Professor, University of Lausanne
Date(s)
Planning
15.30 to 17.00 CET
Moderators
Irene Calboli, Academic Fellow, University of Geneva; Professor, Texas A&M University
Hélène Bruderer, Digital Law Center, University of Geneva
Panelists
Louise Firestone, Senior Vice President and General Counsel, LVMH Moet Hennessy Louis Vuitton Inc.
Seth Hays, Chief Representative Asia-Pacific, International Trademark Association (INTA)
Simona Lavagnini, Partner, LGV Avvocati, Milan
Date(s)
Planning
15.30 to 17.00 CET
Moderators
Irene Calboli, Academic Fellow, University of Geneva; Professor, Texas A&M University
Hélène Bruderer, Digital Law Center, University of Geneva
Panelists
Olivia Dhordain, Deputy Chief Intellectual Property Counsel, Richemont Group Legal
William Fauchoux, Chief Executive, BlockchainyourIP, Paris
Vincent Fauchoux, Managing Partner, DDG, Deprez Guignot & Associés, Paris
Date(s)
Planning
15.30 to 17.00 CET
Moderators:
Jacques de Werra, Professor and Director, Digital Law Center, University of Geneva
Nicoletta Giusti, Clinical Professor and Program Director, Master in Luxury Management, Glion Institute of Higher Education
Panelists
Alexandros Papanastasiou, Integration Manager, Emakina, Brussels
Giangacomo Olivi, Partner, Dentons, Milan
Ana Andrijevic, Digital Law Center, University of Geneva
Date(s)
Planning
15.30 to 17.00 CET
Moderators
Irene Calboli, Academic Fellow, University of Geneva; Professor, Texas A&M University
Jacques de Werra, Professor and Director, Digital Law Center, University of Geneva
Panelists
Vincent Montalescot, Executive Vice President, Montblanc
Arlène Marcé, Maison Lead Intellectual Property Counsel, Richemont Group Legal
Julie Zerbo, Founder and Editor in Chief, The Fashion Law
Remarks
Certificates of Participation
Registered participants will receive a Certificate of Attendance for the webinar(s) attended
Participants registered for the entire five-webinars series will receive a special "Certificate of Participation to the Luxury Digital Law Series"
Registered Swiss Trainee Lawyers can request a special Certificate of Participation to be submitted for the Swiss Bar Exam
Location:
Each webinar will take place via Zoom. Registered participants will receive a specific email to their email address with the Zoom link and password to access the webinar a week before the date of each webinar.