Professor Markus Meierer joins the GSEM as Assistant Professor

The University of Geneva has appointed Professor Markus Meierer as Assistant Professor at the Geneva School of Economics and Management, effective 1 February 2022. He joins the Institute of Management.

Professor Markus Meierer received his Ph.D. in Business and Economics from Trier University in Germany in 2010. Following this, he was hired as the Senior Associate at the Chair for Marketing and Market Research at the University of Zurich. Since 2013, he heads the project “Networks & Consumers” in the University Research Priority Program “Social Networks”.

In his current research, Professor Meierer bridges marketing, statistics, network computational linguistics, and computer science to increase the understanding of large-scale consumer networks.