Consumer Decision & Sustainable Behavior Lab
The Consumer Decision & Sustainable Behavior Lab is led by Prof. Tobias Brosch.
Research fields
The climatic changes that have been increasingly observed in recent years are to a large extent driven by human activities linked to energy overconsumption and overreliance on fossil energy sources. Developing a more sustainable energy use is one of the most pressing tasks facing our planet and its inhabitants. Using an interdisciplinary approach that combines psychology, affective sciences, behavioral economics, and neuroscience, our research group aims at contributing to this “energy turn” by trying to understand the factors and mechanisms that drive decisions related to energy consumption.